Welcome to another episode of the Niche Pursuits podcast!  In today's episode, Perrin and I discuss my last blog post about hiring a great software developer for your bootstrapped business in depth.

If you haven't had a chance to read that blog post yet, I highly recommend that you do so here.

These blog posts are part of a 5 part series that I'm doing on how to bootstrap a software business.  You can read part one of the series right here.

Because I've actually been involved in a couple of different software projects, and I highly successful one (Long Tail Pro), I think sharing some of the Long Tail Pro story along the way makes sense as I teach these principles.

I'm happy to bring you another podcast interview I did recently with an Amazon seller.

The guest on the podcast today is Pilar Newman. She has been selling on Amazon for about 8 years, and has really honed her skills for finding and selling products through the Amazon platform.

Pilar applies a lot of the tactics other guests have shared in the past.  However, where she is different is how she is capitalizing on trending items that are selling really well.  Rather than selling the actual trending item itself, she thinks of unique items that are complimentary to the trending items.

As a result she is able to sell unique products, but still capitalizes on the big trends that are taking place.

As you may know, I recently published a blog post sharing my recent success on Amazon. Today, Perrin and I sit down and have a more in-depth discussion on the subject.  The overall content is very similar to my last blog post where I share the fact that my new Amazon FBA business just clocked in at $40,639 in sales.

I'm excited to bring to you another podcast interview with Matt Paulson!

If you recall, I had Matt on the podcast about a year ago and he delivered tons of value.  As a result, I thought it would be great to catch up with Matt and have an update on his business at MarketBeat.com.

Not only does he give an update on the astounding revenue and income numbers of his business, but he also shares some great advice for email marketing.

You can follow along with Matt on his blog at MattPaulson.com.  In addition, I HIGHLY recommend that you check out his new book that was just released, Email Marketing Demystified: Build a Massive Mailing List, Write Copy that Converts and Generate More Sales.