Want some timely tips on how to grow an audience and brand from the ground up?

Jessica Holmes is on the podcast to share the surprisingly unique perspectives she's gained from growing a successful food blog.

Just as a sample:

• She wants direct traffic more than SEO traffic
• She uses the principles of quality customer service to help grow her audience
• She rarely looks at keyword tools to source topics
• And she doesn't shy away from showing the good, the bad, and the ugly when testing the recipes she shares on her blog

It all started back in 2014 while juggling a full-time job as a copywriter. Jessica wanted a creative outlet, so she started up her blog sweetestmenu.com.

Initially, she knew nothing about SEO or turning her site into a business so it was a true hobby blog.

She'd promote her content mainly on social media until a pivotal moment in 2016 when she transitioned to an SEO strategy after an audit with Casey Markee.

But this is not your traditional 'SEO' story.

Her content strategy heavily prioritizes the actual reader over any search engine algorithm, and it seems to be working.

For instance, Jessica emphasizes the importance of creating content based on reader demand and feedback rather than the usual keyword research approach.

She looks to the reader, then her own interests, then the season, and then if necessary - a keyword research tool.

She also speaks openly and honestly about the challenges of maintaining a successful food blog, including the need to update old posts and the importance of engaging with the audience and providing excellent customer service.

And the cherry on top is that she does all of this while working 'part-time' on the site!

It really is a wonderful discussion and Jessica has a lot of great advice we could all start testing on our own blogs.

Enjoy!

Be sure to get more content like this in the Niche Pursuits Newsletter Right Here: https://www.nichepursuits.com/newsletter

Want a Faster and Easier Way to Build Internal Links? Get $15 off Link Whisper with Discount Code "Podcast" on the Checkout Screen: https://www.nichepursuits.com/linkwhisper

Get SEO Consulting from the Niche Pursuits Podcast Host, Jared Bauman: https://www.nichepursuits.com/201creative

Brock McGoff joins us today on the Niche Pursuits to share his experience selling his menswear websites, The Modest Man and The Slender Wrist.

Throughout the talk, he highlights key points that helped him grow to an average of $30k per month and offers valuable pointers for others looking to sell their sites such as:

• Frequently asked buyer questions
• Keys to his site's growth
• Branding tips
• And more...

Plus Brock's story includes growing a site he started and one he bought.

The Modest Man was a menswear site Brock started around 10 years ago, while The Slender Wrist is one he bought in a private sale a couple of years back.

And to ensure the success of his websites, Brock focused on hands-on reviews and buying guides.

He emphasizes the importance of quality content and building genuine relationships in the industry for backlinks. It's these factors that he believes played a significant role in attracting advertisers and generating revenue.

Speaking of revenue, he found that individual product affiliate networks often converted well and offered higher commission rates. He also actively negotiated with brands for better rates and terms by forming strong relationships with them.

But in the end, he decided to sell the sites because he no longer enjoyed the day-to-day operations and wanted to pursue other opportunities.

So, in preparation for selling his sites, Brock took steps to remove himself from the business and diversify revenue streams. Again, he recommends the importance of reaching out to brands and forming relationships instead of relying solely on Amazon or other standard affiliate platforms. As this approach helped him create a more sustainable and attractive business for potential buyers.

He initially tried to sell it privately, jumping on loads of sales calls which led to great insights:

Buyers were particularly interested in the content's quality, the business's stability, the presence of a team, and standard operating procedures.

And Brock shares many of these frequently asked questions.

But he ended up using a broker to facilitate the sale process and found their guidance and support to be worth the fee. The listing process was relatively quick, and he immediately received multiple offers.

He also decided to keep his YouTube channel separate from the sale and managed to facilitate a true win-win site exit.

Overall, it's another great, insightful interview you don't want to miss!

Be sure to get more content like this in the Niche Pursuits Newsletter Right Here: https://www.nichepursuits.com/newsletter

Want a Faster and Easier Way to Build Internal Links? Get $15 off Link Whisper with Discount Code "Podcast" on the Checkout Screen: https://www.nichepursuits.com/linkwhisper

Get SEO Consulting from the Niche Pursuits Podcast Host, Jared Bauman: https://www.nichepursuits.com/201creative

Want a masterclass in both online marketing and business?

Mar Pages is a former Google employee and founder of Solo Female Travelers who has built a thriving brand in the travel space.

And she joins the Niche Pursuits podcast today to share with host Jared Bauman all about it!

It all started when Mar and her business partner Meg decided to take over a Facebook group as a passion project for fellow female travelers.

When Covid struck, and their own travel blogs took a hit, they were pleasantly surprised to find that engagement in the group went up!

Recognizing the potential, they launched a website and an Instagram account to complement the group.

They also received funding from the Facebook Community Accelerator program which they used to turn their passion project into a full-time business.

They built a team and as Covid restrictions started to lift, they soon began to offer tours.

They're now up to 12 destinations and host 25-30 tours per year. And in her discussion, Mar shares lots of great insights into what she thinks has helped fuel the success of Solo Female Travelers:

For starters, they place a strong emphasis on community moderation, ensuring a safe and high-quality experience for its members.

They take a long-term approach to building a community, understanding it takes time and effort to build trust and grow a loyal following.

They do this via various strategies to attract and engage with their target audience.

• They employ SEO efforts, maintain a weekly newsletter, and actively seek press coverage.
• The Facebook group serves as the top of the funnel, driving newsletter sign-ups and building trust with potential customers.
• The newsletter, in turn, serves as the middle of the funnel, providing valuable content and promoting the brand's tours.
• And finally, the tours themselves represent the bottom of the funnel, where customers make bookings and experience the brand's offerings.

Another great takeaway is Mar's emphasis on data.

With her business background, she prioritizes data from surveys to best understand and serve their audience. This not only helps with content and even creating the tour offerings but also some great SEO benefits she gets into.

In short, Solo Female Travelers has grown into a thriving brand by focusing on safety, quality, and community-building. Their tours are designed to empower women and support female-owned businesses, and along with this, has become a significant source of revenue.

Don't miss the full interview for some great insights from an undeniably smart entrepreneur!

Welcome to another great episode of the Niche Pursuits podcast!

Sarah Bond joins host Jared to discuss her journey building the food blog Live Eat Learn.

The site gets over 1 million monthly visitors, and so she has great insights on content strategy and growth tactics.

Sarah started her blog in 2015 with the goal of turning it into a business. She was inspired by the income reports of other food bloggers like Pinch of Yum and knew, as a nutrition major, it was the niche for her.

She actually originally used the blog to document her process of learning how to cook, focusing on a featured ingredient each week. And over time she's not only learned how to cook but inspired millions of others as well.

Sarah's focus is on creating content clusters around specific ingredients or topics to establish herself as an authority in those areas. She emphasizes the importance of SEO in driving traffic to her blog, noting that Pinterest, which was once a major traffic source, has become less relevant.

And she also highlights the value of recipe development and photography in building trust with her audience. She ensures that her recipes are reliable and visually appealing, using her background in nutrition and photography to create high-quality content.

Her site has been around for a while and has over 1300 posts, so Sarah also has some great, quick tips on updating content. She prioritizes retitling posts to make them more appealing and stand out in search results.

She also likes to add social proof, such as positive reviews, at the top of posts to build credibility. And she adds step-by-step photos and videos to enhance the user experience and keep readers engaged.

Sarah then discusses her email list as a crucial aspect of her business and how it allows her to build relationships with her audience and promote her digital products.

She sends regular emails, including seasonal and evergreen content, to keep subscribers informed and engaged.

In addition to Live Eat Learn, Sarah also has two niche sites: Brew Buch, focused on kombucha brewing, and Bone Appétreat, her dog food site.

These sites serve specific interests and allow Sarah to diversify her online presence. She plans to continue expanding and refining these sites while continuing to grow Live Eat Learn.

Overall, this is a great episode on how to take a strategic content approach, prioritize quality and expertise, and adapt to changing trends and platforms.

Don't miss it!

Be sure to get more content like this in the Niche Pursuits Newsletter Right Here: https://www.nichepursuits.com/newsletter

Want a Faster and Easier Way to Build Internal Links? Get $15 off Link Whisper with Discount Code "Podcast" on the Checkout Screen: https://www.nichepursuits.com/linkwhisper

Want to hear how a first-time niche site builder is succeeding in the finance niche... in less than 24 months?

Sammie Ellard King sits down with Niche Pursuits podcast host Jared to share his journey of building a personal finance brand.

Sammie's background is in hospitality marketing, but when Covid hit, he had to reconsider his future. He took the opportunity to dive into online business and started developing a brand centered around his true passion.

Sammie's approach goes beyond just building a website. Perhaps thanks to his traditional marketing background, he's building an entire ecosystem with a website, podcast, YouTube channel, and social media presence.

He's choosing a long-term approach, aiming for a 5 to 10-year project.

And Sammie's brand, Up the Gains, has already started to see success. The site has over 50,000 monthly visits, podcast sponsorship, and a growing YouTube channel.

And today, he walks us through the process of how he's able to scale all of these simultaneously.

User experience is a priority for Sammie. He wants to make personal finance more accessible. So, he prioritizes incorporating visual elements, infographics, and simplified language to engage his audience.

To choose topics, Sammie conducts competitor analysis and covers multiple categories simultaneously, focusing on building topical authority through hub pages.

He also discusses the importance of link-building in this niche.

This includes digital PR, creating stat articles with unique data, and podcasting which he highlights as being particularly valuable for attracting links, leveraging social media audiences, and attracting sponsors.

He also discusses how embedding original YouTube videos improves rankings and attracts organic links.

Email marketing also plays a significant role in driving affiliate revenue for Sammie's brand.

Looking ahead, Sammie plans to scale the website by optimizing affiliate revenue, expanding content, and leveraging different channels.

This is a great interview with a very smart and strategic marketer who's managing to quickly succeed in a competitive niche.

Be sure to get more content like this in the Niche Pursuits Newsletter Right Here: https://www.nichepursuits.com/newsletter 

Want a Faster and Easier Way to Build Internal Links? Get $15 off Link Whisper with Discount Code "Podcast" on the Checkout Screen: https://www.nichepursuits.com/linkwhi... 

In this week's episode of the Niche Pursuits podcast, host Jared is joined by Jason Wilson, Director of Search at Epic Gardening.

Jason originally worked with Spencer in banking before diving into online business with his own sites and working on Niche Pursuits.

Today he discusses a couple of his 6 to 7-figure site sales, his current role, and the entrepreneurial adventure that got him here.

It's awesome, and Jason shares a ton of valuable advice you don't want to miss.

But it hasn't been a linear road to success. And he believes success doesn't require you to leave your day job to become an entrepreneur.

He emphasizes the importance of finding a job you enjoy which also affords you the time to pursue your passions. This way, your salary can pay your bills and be used to invest in scaling your site's content production.

He also recommends you set manageable goals, celebrate wins, and define success based on your own values and goals.

Jason's approach to goal-setting and breaking down content needs into manageable daily targets has been key to his success.

And his latest venture, merging his gardening site with Epic Gardening and joining them as Director of Search, proves his process works.

Jason started All About Gardening after his big 7-figure exit. He chose gardening as a niche because it was a passion and hobby for him and his wife. He allocated a significant budget for content creation and hired experts in the gardening field to ensure high-quality content. And despite the competitive nature of the gardening niche, Jason was willing to bet his user-focused mindset would pay off.

And it worked. The site took off and quickly grew to generate several million page views per month.

The merger between Epic Gardening and All About Gardening was simply the next logical step, as their focuses were complementary - Epic Gardening on edibles and All About Gardening on ornamentals.

Soon the two sites will combine to become one of the biggest authorities in the gardening niche, continuing the strategies and guidance Jason shares in this excellent interview.

Hope you enjoy it!

Be sure to get more content like this in the Niche Pursuits Newsletter Right Here: https://www.nichepursuits.com/newsletter

Want a Faster and Easier Way to Build Internal Links? Get $15 off Link Whisper with Discount Code "Podcast" on the Checkout Screen: https://www.nichepursuits.com/linkwhisper

Interested in 10x'ing your niche site profits?

Garrett Yamasaki joins the podcast today to share how he started a dog site in 2018 and grew it into a massive success thanks to his strategic use of Amazon FBA.

In the first three months, he wrote close to 100 articles targeting low-competition keywords before and after work.

He saw exponential traffic growth around months four through six and knew it could be a viable business long-term. So he started hiring others to scale the business and started putting money into it. By 2019, he had 10 writers, one editor, and one virtual assistant.

(He also lays out the simple yet effective workflow he uses to this day that any site operator should take note of.)

In 2020, the Amazon affiliate side was growing rapidly, and by 2021, they were earning around $10,000 per month. That's when Garrett realized they could create their own product and make more money.

He chose to go the private label route for a faster time to market.

He identified manufacturers and branded the products for their market. And chose middle-priced products on Amazon to avoid competition from affiliates and generate external traffic to sell their products.

To make it all work, he went with Amazon FBA for logistics, fulfillment, and storage and hired a VA to handle customer service.

Garrett explains how Amazon FBA offers you 30-40% profit margins, compared to the 2-4% commissions as an affiliate. Plus, with Amazon's Brand Referral Bonus, you get 10% back for external traffic to their site, making it more profitable than going with a Shopify store.

He also shares what the most effective type of Amazon ads are for generating sales and bestseller status.

Plus, he discusses how adding FBA to his business has helped build a brand and traffic source outside of SEO. A much more profitable alternative to say, focusing on social media for brand building.

It hasn't always been easy though, and expanding this business requires some experience.

He discusses how going from one to now eight products have benefited from hiring a mentor and outsourcing to agencies to help with PPC and listings.

Inventory management has also been difficult due to unpredictable sales curves. But he mentions that ordering a lot can help prevent stockouts.

As such, Garrett keeps inventory in his garage in case of emergencies, as selling out affects his bestseller rating on Amazon.

Overall what started out as a dog site has become a full-blown business. And although he's already making great money, he's still in growth mode. He reinvests much of the 20% profit margin he could be taking home back into the eCommerce side of things.

And on top of all of this, his website generates at least $500,000 a year in passive income from ad revenue.

This is a really great success story. Garrett shares tons of valuable tips, strategies, and things to consider adding to your own business to make way more money!

Be sure to get more content like this in the Niche Pursuits Newsletter Right Here: https://www.nichepursuits.com/newsletter

Want a Faster and Easier Way to Build Internal Links? Get $15 off Link Whisper with Discount Code "Podcast" on the Checkout Screen: https://www.nichepursuits.com/linkwhisper

They say once you've got the winning formula, the sky's the limit, and that's very true for Amanda O'Brien.

In this interview, Amanda talks to me about how she created her travel site and grew it into a profitable business.

When Covid hit, she pivoted and started a second site in a completely different niche: pets. After that one took off, she created a third site around a similar topic. And as that site found success, she created a fourth site in the informational niche.

Amanda shares insight into creating and running 4 different sites in 3 different niches, all of them monetized with Mediavine and bringing in a total of $25k per month.

She talks about the importance of SEO as well as E-E-A-T, and how she infuses authenticity into her content.

She shares her unique strategy for getting her travel blog off the ground and she tells me what she did when she discovered that another site had copied all of her work.

Amanda tried to fast-track her growth, so she built out two of her sites on domains she purchased on Flippa. In this interview, she shares what she learned from that experience. She also talks about her link building strategies, her thoughts on topical authority, and why she has the best boss in the world.

Don't miss this fantastic episode with a seasoned blogger in a wide variety of niches, as Amanda has a lot of great advice and great tips to share.

Be sure to get more content like this in the Niche Pursuits Newsletter Right Here: https://www.nichepursuits.com/newsletter

Want a Faster and Easier Way to Build Internal Links? Get $15 off Link Whisper with Discount Code "Podcast" on the Checkout Screen: https://www.nichepursuits.com/linkwhisper

The tables have turned! In this episode of the Niche Pursuits podcast, host Jared Bauman sits down with Spencer to share his latest niche site success story. Co-founder of marketing agency 201 Creative, Jared discusses how his company acquired a 20-year-old website making $2,500/month from a client and grew it to $9,000/month (and likely more soon) within two years.

He discusses the pros and cons of the site when they decided to buy it and dives into all the changes they made to help it grow... including deleting over 3,000 articles! He then talks about how he and his team then shifted their focus to updating and publishing more content, growing traffic, and making more money.

And as he shares in the interview, this wasn't always easy. It took over a year before traffic started to grow consistently. But luckily once it did, things started to take off.

And Jared shares many great insights into the creative ways they continue to grow the site's revenue alongside its traffic, emphasizing the importance of testing and tweaking strategies to find what works and produces results.

He discusses the significance and effectiveness of email marketing as a reliable source of income, estimating 25-30% of the total revenue comes from email.

Overall it's a fascinating look into website building and improving monetization.

Be sure to get more content like this in the Niche Pursuits Newsletter Right Here: https://www.nichepursuits.com/newsletter

Want a Faster and Easier Way to Build Internal Links? Get $15 off Link Whisper with Discount Code "Podcast" on the Checkout Screen: https://www.nichepursuits.com/linkwhisper

Do you have e-Commerce or dropshipping experience and want to learn how to leverage your knowledge to grow profitable niche sites today? Or how about some tips and prompts to create great AI-powered content?

If so, you're lucky because James Beatty is on the Niche Pursuits podcast with tons of golden nuggets to share.

-----------------------------------------------------------------------------------------------------------Be sure to get more content like this in the Niche Pursuits Newsletter Right Here: https://www.nichepursuits.com/newsletter                             

-----------------------------------------------------------------------------------------------------------Want a Faster and Easier Way to Build Internal Links? Get $15 off Link Whisper with Discount Code "Podcast" on the Checkout Screen: https://www.nichepursuits.com/linkwhisper

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James has been building online businesses for years, mostly with dropshipping and YouTube.

But when 2020 disrupted the global supply chain and Facebook ad costs, he started looking for something more passive and hands-off.

And so, in 2021, his niche site was born, ticking all the right boxes for his ideal business model.

He focused on tutorial-style articles, answering questions related to the niche, and later hired a writer to create affiliate content. The website's main source of revenue was Ezoic ads, with some income from Amazon. James hired writers to scale up content production and reinvest profits from the website.

While James says he was in no way an SEO expert, his site reached 96,000 page views in its first year generating $3,000 in monthly profits. It eventually peaked at 365,000 page views, $7,700 in revenue, and $5,000 in profit.

Then the site got hit by a Google update, and James decided it was time to sell. He soon after successfully exited for just over six figures, with an ongoing 6-month performance bonus.

And in his interview, James shares lots of great advice and insights into:

• Why you should have a passion or some prior experience in your niche.
• How incorporating video content can boost rankings and engagement.
• Handling the emotional rollercoaster of growing and selling a site
• Deciding when to sell
• How he now decides what niches to go after in the age of AI
• And more...

He believes anyone can create content if they are one step ahead of their audience and can provide value.

He also discusses his use of AI in content creation. He's been testing out GPT-4 and shares some tips he's been using to produce surprisingly good articles.

And he shares some great prompts you don't want to miss!

So, tune in to the full episode to learn more and get inspired to scale your niche site today.

Topics James Beattie Covers

• Why he transitioned from eCommerce to content sites
• Differences between paid and organic traffic
• How his eCommerce experienced helped his current work
• His first content site revenue numbers
• The ups and downs of SEO
• How he chooses a niche
• Being one-step ahead of the audience
• Using video content
• Creating helpful and logical topical silos
• The emotional involvement when building content sites
• Diversifying content types
• Selling after a Google hit
• Tips for using AI for written content
• And more...

Links & Resources

• James Beattie (@jamesybeattie) / Twitter
• James Beattie on YouTube
• LowFruits : Analyze the SERPs faster
• Empire Flippers - Website Brokers | Vetted Marketplace

Are you ready for an inspiring story of determination, experimentation, and growth?

In our latest Niche Pursuits podcast episode, we're excited to have Grady share his incredible journey of building a profitable niche site with zero SEO experience while juggling a full-time job.

Grady's journalism background brings unique insights into the website building and writing process but his website had a slow start. Luckily it eventually skyrocketed to 170,000 page views and a whopping $9,000 a month (Australian)!

He gets into the specifics of his keyword research strategy for selecting winning keywords using Google search.

But he also gets into some of the challenges he's faced.

Grady's website operates in a highly seasonal niche, so he's had to navigate the challenges of fluctuating traffic and revenue.

Plus, as an Australian running a hobby niche site monetized with ads, Grady targets regions like the US, Canada, and the UK. He delves into the pros and cons of targeting different markets and how to approach it successfully. If you're considering expanding your website's reach or building a new site for a specific region, Grady's insights will be indispensable.

And beyond the practical lessons, this episode is a testament to Grady's enthusiasm and followthrough. His story is relatable and inspiring and will leave you eager to tackle your own website-building journey with renewed energy and determination to succeed.

So be sure to listen in on another jam-packed episode filled with valuable insights, battle-tested wisdom, and heaps of motivation!

Topics Grady Hudd Covers

• His journalism background
• How he got into niche sites
• Importance of starting
• How he chose his niche
• The alphabet soup keyword research method
• Advantages of knowing your niche
• Revenue split
• How long it took to make money
• Trying out different monetization methods
• Seasonal niches
• Targeting different countries
• Goals for next 12 months
• When to start a new site

Links & Resources

• Grades 🗨 (@nichegrades) / Twitter
• Join Grades' Newsletter (nichegrades.carrd.co)
• Stop Using Keyword Research Tools (And do this instead!) - YouTube
• LowFruits : Analyze the SERPs faster
• Geniuslink - URL Shortener for Creators and Affiliates
• The All-In-One Affiliate Marketing Plugin for WordPress | Lasso (getlasso.co)
• Google Trends

 

Mike Donovan returns to the Niche Pursuits podcast for an update on his site.

He recently sold a 3-Year-Old Tech Blog for high 6 figures and joins us to discuss all the ups and downs he experienced along the way.

Today's guest on Nichepursuits Podcast is Shawn Hill.  Shawn started a website in the BBQ niche and was able to grow it primarily through SEO to $25k/month in about 2 years!

Oh, and he also reveals the site URL publicly for the first time.  Listen in to learn Shawn's SEO, link building, keyword research, and other site building strategies.

Today's guest on Nichepursuits podcast is Kevin Espiritu.

Kevin has grown an incredible brand and 8-figure-a-year business, dominating the gardening niche in many significant ways, and he shares how his gardening niche site grew a community of loyal brand followers and got into selling products.

On this week's episode of the Niche Pursuits podcast, Keyword Chef founder Ben Adler highlights the proven tactics he's learned over the years to go after the right topics and grow several successful niche sites.

 

In the past 12 months, I've been able to grow NichePursuits.com by over 500%!  The traffic growth has primarily come from Google.  In this episode, I sit down with Jared and discuss the exact steps I took to see such huge results on my 10-year-old blog.

Today's guest on Nichepursuits podcast is Bjork Ostrom.

Bjork and his wife Lindsay started Pinch of Yum back in 2010 as a food blog on Tumblr and today, their site gets between 4 to 5 million page views per month.

Bjork shares some of the approaches they've taken to grow their blog and multiple business ventures.

Today's guest on the Niche Pursuits podcast is Jon Dykstra from FatStacksBlog.com

The conversation details topics of building niche websites and some new issues and topics. Jon advises about updating content, the process he uses on his largest website, and how he is future-proofing his websites to protect his earnings.

Today's guest on the Niche Pursuit podcast is Jason Mills. Jason chats with Jared about aged domains and blog creation. In particular, the focus is on an aged domain case study website he started six months ago, which currently earns him a monthly income of over $3000 with only 41 articles live.

Today's guest on the Niche Pursuits podcast is Casey Markee. Casey is a keynote speaker, author, and SEO expert specializing in the food and lifestyle niche.

Casey chats to Jared specifically about the Food niche and provides tips to get better organic traffic from search engines.

Anne Moss is today's guest on the Niche Pursuits podcast.

The interview starts with Anne briefly explaining how and when she started online. Then, she shares her thoughts on a wide range of topics related to website building, including how she selects a niche topic and the thought process she goes through.

Today's guest on the Niche Pursuit podcast is long-time entrepreneur Steve Novotny.

Steve talks about his Golf Website and lays out his specific approach, strategy, and tips for us all to learn from when building our websites and businesses.

Today's guest on the Niche Pursuits podcast is Ewen Finser. Ewen is the C.E.O. and co-founder of Venture 4th media and Content Teams I.O.

He shares his knowledge about launching websites at scale and offers pearls of wisdom and insights from his experience of building hundreds annually.

Today's guest on the Niche Pursuits podcast is Andrew Fiebert.

Andrew explains to Jared (our host) how he almost accidentally got into affiliate marketing from working on the website and podcast. Learning from this experience, he now runs various website affiliate projects, which earns him some pretty serious money.

Today's guest on the Niche Pursuits podcast is Monica Lent. Monica's story is a must-listen if you want tips, advice and strategies on blogging, and also if you ever wanted to know what it was like to be a travel website owner through the pandemic. 

Today's guest on the Niche Pursuits podcast is Michael Donovan.

Michael's journey into online business began by listening to the Smart Passive Income and Niche Pursuits podcasts and watching videos from Income School on Youtube during his commute to work.

Michael talks about the steps he took to create the blog without link building and drops information value bombs for those building niche websites.

 

Today's guest on the Niche Pursuits podcast is Aisha Preece.

On today's podcast she walks us through the steps she took to grow the site. She shares her strategy for SEO, keyword research, backlinks, and specific tips that anyone can use today on their own websites.

Today's guest on the Niche Pursuit podcast is Nick Jordan.

The interview begins with Nick providing an insight into exactly how you can own your niche market's authority through quality content produced with velocity and without overcomplicating things with SEO.

Today's guest on The Niche Pursuit podcast is Charlie from the Passive Priority YouTube channel.

Charlie's story will probably give you the inspiration needed to get started if you're undecided about creating a website. If you've already started, his tips and strategies are sure to help you out too.

Luke Jordan is today's guest on the Niche Pursuits podcast. He shares his website story, which could also be labelled a website drama! 

The podcast interview offers many pearls of wisdom for website builders, but the core message is about going all-in on a site when your website takes a hit and looks doomed for failure.

Today, I want to share why I sold my site OwnTheYard.com, how much I sold it for, and what's next. 

I was able to sit down with Jared Bauman and record an entire interview to recap the history of Niche Site Project 4, the exit, and all the details.

Today's guest on the Niche Pursuits podcast is Mike Dinich.

Mike touches on the strategies he used to hit nearly 700k monthly visitors and provides an interesting take on how he grew his website to hit some great income numbers — like the 30 thousand dollars he earned in revenue last month.

Today's guest on the podcast is Morten Storsgaard from PassiveIncomeGeek.com who shares his story and offers actionable insights into his unique approach to building successful niche websites. 

In the podcast, Morten talks about the no-nonsense strategy that has brought him success. 

Kyle Kroeger is our guest on the podcast this week - he's been building niche sites for 10+ years as a side hustle, but has recently quit his job to go full time into online marketing.

Jared and Kyle discuss his larger than average website portfolio, How he gets rapid growth in the first year and much more.

 

 

How would you like to replace your full-time income from a regular job with the revenue you generate from affiliate and display ad websites?

That's the story of Marty McLeod who joins us on the podcast this week.

In this podcast we discuss various topics like How to identify competitors, How to pick a niche and more.

Online marketer Shawna Newman is our guest on the podcast this week. She is a veteran affiliate marketer, having been full-time in the industry since 2009.

She also has a ton of experience in flipping websites, building sites on aged domains, and adapting her overall strategies based on data. Every topic associated with content sites is discussed in this interview

I'm excited to have Colin Ma on the podcast!  I've known Colin for a couple of years and actually had the pleasure of meeting him in person a few years ago at a conference.

Colin has been building niche sites for years and in 2020 he had not 1, but 2 six figure exits.  One of these sites was one that he built from scratch. The other site he bought, quickly grew, and sold within in a period of about 6 months.

He has a ton of great strategies related to building a team, content idea generation, and link building strategies as well.

We dive into how to know if you are getting good links and other link ideas that have worked well for him.

These ideas can be applied to anyone building a site from scratch or anyone buying and growing a site.

Yoyao Shea bought a site for just $2,000 in mid-2020.  The site was making less than $100 a month.  After about 7 months, the site was making $6,800 a month!

He also bought a second website around the same time that cost even less than $2,000 and now it's making $5,000 a month.

How did Yayoa Shea increase the earnings of these sites so much?

Well, today he is going to share his story of buying 2 sites, what he did to grow the sites, and how much money they are making now.

He purchased these sites around the middle of 2020 and now by the end of 2020, he's was seeing significant results.  The 2 sites combined are now making more than $10,000 a month.

Did you know that more large sites (over 1,000,000 pageviews a month) use Ezoic when compared to Mediavine or Adthrive?

Tyler Bishop is the chief marketing officer for Ezoic and during this interview we discuss how Tyler got involved in Ezoic and what the company does.

We also dive into some of the common misconceptions about Ezoic; such as how it compares to Mediavine and Adthrive (or other ad shops). Does Ezoic slow down your site? You might be surprised at Tyler's answer. How does artificial intelligence play a role in Ezoic display ads?

If all ad shops (like Mediavine and Adthrive) get ads from the same place (primarily from Google ad exchange), why would someone choose one platform over another?

Would these behemoths of the internet make up their minds?  

Do they love my site...or not?!

Google and Amazon appear to be all-powerful and that power has been on full display over the past couple of months.

First, Amazon decreases their commission rates...during a pandemic...because...Bezos money?

Next, Google rolls out a core update near the end of May, and I'm not gonna lie, my niche site took a hit.  Not a fatal blow, but a hit nonetheless.

So, after all this fire and brimstone from the internet "gods", I thought it was time to assess the carnage for OwnTheYard.com.  You know, my Niche Site Project 4 site.

I basically said that last time I did an update post, it was potentially going to be my last update post.  But I wanted to be transparent and share the bad that sometimes comes.

Affiliate marketing is hard, with lots of ups and downs.  But as you'll see in this full income report, it's not all bad.

I mean I still did make about $3k a month without really doing much :). It just could have been...oh, what could have been!

One of my sites recently cracked 10,000 visitors a day.  How much did it make that day?  I'll dive into where it's getting traffic, how much it earned, and overall discuss how much money you can expect to make with a site at these traffic levels.

During this episode, I share how much money my Niche Site Project 4 site made in April 2019.  It was a record traffic and earning month!

When Warren Buffet was a young investor he employed one particular strategy that worked really well; however, over time his investment strategies evolved as opportunities changed.

My niche site strategies have evolved from very low investment per site to greater costs per site.

Listen in to hear exactly how much I've spent building my Niche Site Project 4 site and what the potential returns are on that investment.

During this episode, I share my difficult experience running the Boston Marathon.

In addition, I share the monthly report for March 2019 for Niche Site Project 4.  The site has seen tremendous growth despite a slow start.

I share some business lessons learned from running the Boston Marathon.

Today is an update on my site for niche site project 4!  I share what I've been working on and the traffic and earnings results for October 2018.

Today, I'm excited to bring you an interview with one of the Niche Site Project 4 participants!  During the most recent monthly income report, most people reported no earnings.  

However, today's guest reported earnings of $889 after just one month!  That's almost unheard of with a new niche site.  As a result, I wanted to have him on the podcast to discuss what has been working so well and how he was able to earn so much so quickly.

Today's guest is Jae Jun from GorillaROI.com.  Gorilla ROI is the site that he started as part of the project.

Now in all fairness, Jae had been working on this software project before Niche Site Project 4 started.  But he didn't launch the site until after, so it still "counts".

If you listen to the full podcast episode, you'll hear how Jae was able to hustle his way to his first few sales using Reddit and Amazon Seller forums.  But he also has plans on how he can consistently grow the business as well.

 

Listen in for the monthly report for Niche Site Project 4.

Jason and I sit down and discuss what has happened in the first month of Niche site project 4.  

In addition to giving an update on the niche site project 4 strategies, we also answer some questions that people have had about our plans in the future for the site.